Technical SEO

Indexing, structure, speed, and the basics that let Google see the site. We fix what is there, or set it up on a new build. Not a monthly report with no changes.

What you get

A site Google can actually read

Indexed pages: The URLs that should rank are in Google. The junk is not.
A real hierarchy: One primary page per service. Not five offers on the homepage.
Clean technical base: Titles, canonicals, sitemap, mobile, speed. The leaks removed.
From scratch or a fix: On the site you have, or built into a new one from the start.

What we do

Six parts of the technical base

This is the foundation. Content and links sit on top of it. Without this, both are wasted.

01
Index status
You get
The right URLs indexed. The noise removed.
Which URLs Google has, which it excluded, and why. We clear accidental noindex, blocked paths, and canonicals that point at the wrong page. Service pages get in. Thin duplicates get out.
02
Titles and meta
You get
Unique titles aligned with the query each page should own.
Each important page gets a title and description that match the query, not the brand slogan. Duplicates across the site are collapsed so Google is not guessing.
03
Hierarchy and internal links
You get
One primary URL per offer, linked from the pages that matter.
A map Google can follow: homepage, service pages, supporting pages. Internal links point at the URLs that should rank, not at a dead menu.
04
Sitemap and crawl
You get
A sitemap of the pages that should rank. Nothing important blocked.
A sitemap that lists what should be crawled. Robots rules that do not block it. We check that the files match the site, not an old export.
05
Speed and mobile
You get
A usable mobile page. Speed issues fixed, or a rebuild called.
Core Web Vitals and a layout that works on a phone. We fix what is dragging the template, or flag a theme that cannot be saved and should be replaced.
06
Redirects
You get
Old URLs redirected. Rankings not thrown away on launch.
When URLs change, the old ones point at the new ones. This is how a rebuild keeps the impressions it already had. We map them. We do not hope.

Fix the base, or build it in

Technical SEO is not a retainer that emails you positions. It is indexing, structure, and the files Google reads. We do it on the site you have, or we build it into a new one so it is not bolted on later.

If the copy is the problem, this will not save it. The audit says which one you are looking at. Start there if you are not sure.

Next step