Show Up in AI Search
ChatGPT, Google AI Overviews, and other answer engines cite pages they can parse. A slogan and a hero image are not citable. We make the offer, the facts, and the answers readable by machines.
Four gaps
Why AI answers skip your business
- Nothing to quote
- The page is a tagline. There is no clear fact an answer engine can lift.
- No questions answered
- People ask AI the questions your FAQ never wrote down.
- Facts are scattered
- Name, service, area, and offer live in different places, or nowhere.
- Page is not crawlable
- If Google cannot read it, AI search usually cannot either.
What we check
Six things AI needs to cite you
AI search does not replace SEO. It reads the same pages. If those pages are vague or blocked, you are not in the answer.
- 01
A citable offer
We look for
One sentence a model can quote: service, audience, place.
Answer engines quote sentences, not moods. The page needs one clear line: what you do, for whom, where. A hero that says “we build solutions” gives the model nothing to repeat.
- 02
Questions on the page
We look for
Real questions, answered in plain text, not hidden in images.
People ask ChatGPT and AI Overviews in full questions. If those questions are not answered on your site, someone else’s page gets cited. FAQs are not decoration. They are the citable unit.
- 03
Consistent facts
We look for
Same name, same services, same area. No contradictions.
Name, phone, services, and area have to match across the site, the footer, and any profile. Conflicting facts get dropped. We check that the business can be described the same way everywhere.
- 04
Crawlable pages
We look for
Offer and answers in HTML text. Not trapped in images.
Text in images, content behind a login, or a page blocked to bots is invisible. AI search reads what Google can crawl. If the offer is only in a slider or a PDF, it will not be cited.
- 05
Structure
We look for
One topic per URL. Headings that match the questions.
Clear headings, one topic per page, schema where it helps. This is the same foundation as SEO. GEO does not replace it. A messy homepage is unreadable for both.
- 06
Proof a model can use
We look for
Specifics, not adjectives. What the client actually gets.
Specifics beat adjectives. A process, a service area, a concrete deliverable. Vague trust lines (“passionate team”) are ignored. We look for details that distinguish you and can be repeated.
AI search reads your SEO
Showing up in ChatGPT or AI Overviews is not a separate trick. Those systems cite pages that are crawlable, specific, and written as answers. If Google cannot read the page, AI search will not quote it either.
We start with the free audit: is the offer citable, are the questions answered, can a bot read the page. Then we say whether you need structure, content, or both.
Related: Not Showing on Google, AI Search Optimization, SEO Content
Next step
Where this usually goes
Questions
Before you chase AI mentions
What is AI search optimization?
Making your pages readable and citable by ChatGPT, Google AI Overviews, and similar systems. Clear facts, answered questions, crawlable text. It sits on top of SEO, it does not replace it.
Does this replace SEO?
No. If Google cannot crawl and understand the page, AI search will not cite it either.
Can I show up in ChatGPT?
You can be citable. There is no switch. Pages with a clear offer, real answers, and consistent facts get used. Vague homepages do not.
Do I need special schema?
Schema helps. It is not enough. The visible text has to contain the answer. Schema on an empty page changes nothing.
Where do we start?
The free audit. We check if the offer is citable and if the page can be crawled. No payment, no site access.
Free audit
See if AI search can cite you
No payment. No website access. A clear list of what is missing.